J.R. Ewing Bourbon

September 2014


Agency: Levenson
Development: Levenson



Task: Design a website for the legendary J.R. Ewing Bourbon.

TNT toasted the late Larry Hagman and the ruthless Texas oil tycoon he played on nighttime soap “Dallas” with J.R. Ewing Bourbon. Bourbon was the character’s drink of choice. The four-year-old, 80-proof J.R. Ewing Bourbon is distilled in Kentucky and features a slightly fruity nose with hints of vanilla, oak sweetness and a touch of orange. Bottle comes with a wooden stopper and a screen-printed image of the show’s iconic Southfork Ranch, home of the Ewings.

J.R. Ewing

J.R. Ewing BourbonJ.R. Ewing Bourbon